Lioness Weekender Cover Story
Deola Sagoe Limited, the premier authentic African based luxury products provider
Adeola Ade-Ojo is a Nigerian born fashion designer who is popularly known by her design name, Deola Sagoe. Whilst studying Business Administration at the University of Miami, Florida in the mid 1980’s, Deola fell in love with fashion. On graduating in 1987, she returned to Nigeria ostensibly to begin a Masters degree in Finance. Deola’s Mother had been running tailoring operations called Odua Creations which was known for producing meticulously embroidered traditional menswear. In 1989, Deola joined her Mother with a view of expanding the label’s repertoire to encompass more contemporary designs for the ever developing, cosmopolitan Nigerian society. The following year, Deola began designing under her then married name Deola Sagoe, and the rest, as they say, is history.
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