Lionesses of Africa shared some interesting insights on the subject of the rise of Millennial women entrepreneurs in Africa, and their innovative approaches to harnessing the power of digital to launch new businesses.
Lionesses of Africa founder and ceo, Melanie Hawken, had a great visit to the Lucky Radio studios in Johannesburg, South Africa to talk about Millennial women entrepreneurs and how they are shaking up 'business as usual' in Africa. The Breakfast Show host Shona Macdonald, herself a serial entrepreneur (check out Shona's startup story here), chatted to Melanie about how Millennial women entrepreneurs are doing things differently, and using the power of social media to get people talking about their businesses, to launch their companies and products, and to connect with their customers for business success. These game-changing Millennials are definitely bringing a breath of fresh air to the world of entrepreneurship in Africa.