Source: TEDx Talks | Published on July 18, 2013
[French] In this TEDx Talk Aissa Dione discusses the paradox of West Africa being a producer of some of the finest cotton in the world, yet it hardly produces or sells any finished fabric - losing out on a valuable value-adding economic opportunity.
- Aïssa Dione, a renowned Senegalese painter and textile designer, founded the company that bears her name, Aissa Dione Tissus back in 1992. Her mission: to revive Senegal's traditional and unique fabric weaving craftsmanship and build a production chain that is truly '100% Made in Senegal'. Her approach is to combine unique design, know-how and artisan craftsmanship to transform African grown cotton into a valuable product. She has succeeded in this, building a high-end fabric brand underpinned by centuries old cotton processing and weaving skills. Today, Aissa has more than 100 employees whose traditional handwoven fabrics are delivered to the absolute top-end interior design brands across Africa, Europe and the United States. Aissa's designs and fabrics grace major design salons and brands such as Hermés, Fendi, Christian Liaigre and Peter Marino.
Read Aissa's full LoA Profile here.