Top advice for aspiring women entrepreneurs trying to make it in Africa....
"Before you start anything, my advice is to find your passion and pursue it passionately. In addition, as an entrepreneur, you need to be able to create a compelling vision, to passionately own the vision, to define the roadmap to execution, and to bring together and relentlessly drive the energies, the talents and the values necessary to ensure success. You need to become an execution machine. Building a venture from scratch is not for the faint-hearted, you need to be courageous, tenacious, have perseverance and resilience. Never take no for an answer and be solution-oriented, constantly."
- Swaady Martin, is founder of YSWARA, a growing African luxury brand that creates elegant, high-end products using the continent’s natural resources, all produced by African artisans. Complimenting their hand-selected tea blends, Yswara also offers a range of luxury tea accessories. Swaady aims to capture a true spirit of African luxury by reviving Africa’s endangered cultural heritage and unique ancestral craftsmanship.