Source: National Institute for Cultural Orientation, Nigeria | published 25 April 2014
The Chief Executive Officer (CEO) and Creative Director of Nigeria’s most popular and versatile make-up artistes, body adornment and beauty products experts, House of Tara International, Mrs. Tara Fela-Durotoye, has reiterated the need for creativity among youths and school children as a means of transforming Nigeria's economy and creating jobs. She gave this charge on Tuesday, 22nd April, 2014, during the formal opening ceremony of the 2014 National Creativity Week organised recently in Abuja.
- Tara Fela-Durotoye is a Nigerian-born lawyer turned Africa's leading beauty and makeup entrepreneur. She started House of Tara at the age of 20, from her living room, whilst an undergraduate at university back in 1998. She's since gone on to launch Nigeria's first ever bridal directory in 1999, and in 2004 she opened the country's leading beauty academy. Today, Tara has over 3,000 reps spread across Nigeria and 14 stores to her name and she is steadfastly dedicated to realising her vision of building a globally respected beauty company of African origin. Tara remains an inspirational role-model and mentor to make-up artists and aspiring beauty business owners across Africa.