Congratulations to Missibaba who took home the 'Maker to Market' award in recognition of excellence at the annual Southern Guild Design Foundation Awards ceremony that took place recently. Missibaba is a luxury accessory label established by leather devotee Chloe Townsend in 2005. Passionate about South Africa and supporting local industry, Chloe works alongside business partner Lizel Strydom from a light flooded studio in Woodstock, Cape Town.
The Southern Guild Design Foundation Awards are aimed at motivating the industry and its contributors, while broadening awareness for the growth and progression of South African design. Whether emerging or established, the awards focus on the Business of Design and how this affects local creatives, while also addressing the practical challenges that designers face in the current enterprise landscape.
The Maker to Market award, sponsored by Clip-Lok, applauds design companies that have shown an understanding of the value of marketing, consumer interaction, packaging and delivery. The Missibaba team is thrilled to have been acknowledged and to have been lauded as one of the top achievers in local design commerce.
In total, six designers were honoured by the Guild.
- Apprentice Award: Nehanda Magan
- Future Found Award: Thabo Pitso
- Manufacture Award: Bronze Age
- Maker to Market Award: Missibaba
- Object that Moves Award: David Krynauw
- Icon Award: Andile Dyalvane
Commenting on the awards Lizel Strydom, Missibaba creative and business partner had this to say, "We love the unique Southern Guild platform and its refreshing perspective. We feel honoured to have been recognised as makers leaving our mark. This is what inspires us".
