Book Review
Celebrated Kenyan beautypreneur, Suzie Wokabi, founder of SuzieBeauty and SB Dada, knows what it takes to build and launch one of the most successful beauty brands in Africa. Her new book, A Beauty-Full Journey, shares her personal experiences and insights into the highs and lows, challenges and opportunities, that she has navigated on her own beauty-full business and brand building journey. This is an inspirational read for all those who want to understand the entrepreneurial journey that any current or future beauty brand builder will have to take to achieve success.
A Beauty-Full Journey, this highly personal memoir by Suzie Wokabi, offers an intimate look into her journey of building Kenya’s first beauty brand, as well as her commitment to empowering African women through beauty products tailored specifically for them. It also sheds light on her professional and personal struggles, triumphs, and the values that drive her global success.
So many books have been written on business success principles in the beauty industry, and while this is great, the danger is that many entrepreneurs do not share their struggles or talk about those points in their lives when those principles simply did not work. Suzie Wokabi, founder of SuzieBeauty and SB Dada, is about to change all that in her new book, A Beauty-Full Journey. Hearing about the struggles faced by successful and highly experienced beauty brand builders such as Suzie gives so much encouragement to upcoming entrepreneurs. It tells them that they can make it too and when faced with the same challenges, they have a reference point.
Author Quotes
It is one thing to write a book because you have read other books but it is a totally different thing to write a book because you are living what you are writing about. This is what makes the difference between a simple book and a life manual.
Trust me, this book is a thrilling life and business manual written by someone who has lived the experiences and has the credibility to speak about what it means to go through the motions.
The book is full of powerful insights and nuggets that will help you get unstuck and inspire you to navigate the ever-changing life and business terrain!
About the author
Suzie Wokabi is the visionary behind SuzieBeauty, Kenya's first make-up line, launched in 2011. An experienced beauty entrepreneur with a career that spans both Kenya and the United States, Wokabi has garnered international recognition for her pioneering efforts. She was named one of Africa’s most influential women in business by The Standard and featured on CNN’s African Voices in 2018. Through her work, Wokabi has empowered countless women in the beauty and business spaces across Africa.
Why LoA loves it…
Choosing to become an entrepreneur is not a decision for the faint-hearted, and particularly if the business is looking to break into the beauty industry. It’s a tough journey and one that requires a whole other level of resilience, something that award-winning and hugely successful beauty brand builder, Suzie Wokabi, knows from personal experience. Her new book, A Beauty-Full Journey, sheds fresh light and perspective on her journey to creating and launching one of Africa’s most successful and well-loved beauty brands. This is an insightful, highly personal insight into an entrepreneurial journey that has been there, seen it all, and has the battle scars to prove it. Her undiminished passion for her business, brand, and the customers who are huge fans of her products and expertise, are what continue to take her to the heights of Africa’s beauty brand industry. A must-read! — Melanie Hawken, founder & ceo, Lionesses of Africa