the pride of Africa's women entrepreneurs
Bethlehem Tilahun Alemu, founder of soleRebels (Ethiopia)
Bethlehem Tilahun Alemu, founder of soleRebels (Ethiopia)
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Bethlehem Tilahun Alemu, founder of soleRebels (Ethiopia)
You must have a never-say-die attitude....
Bethlehem Tilahun Alemu, founder of soleRebels & Garden of Coffee (Ethiopia)
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Entrepreneur Bethlehem Tilahun Alemu is on a mission, to encourage consumers around the world to taste hand-roasted Ethiopian coffee. Her company, Garden of Coffee, produces a brand that uses artisanal methods to source, process, roast, and package Ethiopia’s legendary beans. This month sees the brand venturing into an exciting and potentially vast new market, China, traditionally a tea loving market but one whose taste buds are now developing a love for coffee.
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Bethlehem Tilahun Alemu, founder and Managing Director of soleRebels (Ethiopia)
Bethlehem Tilahun Alemu, founder and Managing Director of soleRebels (Ethiopia)
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Bethlehem Tilahun Alemu, founder of soleRebels (soleRebels)
- Bethlehem Tilahun Alemu, founder of soleRebels (Ethiopia)
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Bethlehem Tilahun Alemu is founder and Managing Director of soleRebels, the world's fastest-growing African footwear brand and the only Fair Trade-certified footwear company in the world. Growing up in a poor suburb of Addis Ababa, Bethlehem decided that there was only one way to defeat poverty – use local craftsmanship to make products that can compete in the global marketplace. She decided on footwear and today 70,000 pairs of shoes leave her factory every year. soleRebels has been expanding rapidly and has 18 stores around the world, including in Silicon Valley (USA), Japan, Singapore, Austria, Greece, Spain and Switzerland, along with an aggressive e-commerce marketing strategy. in 2015, Bethlehem launched a new venture, Republic of Leather, offering bespoke, hand crafted Leather wear and accessories; and in 2016 she launched an equally ambitious new coffee venture called Garden of Coffee with the objective of taking Ethiopia's ancient coffee culture to the world.
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Fair Trade practices enhance your brand appeal....
- Bethlehem Tilahun Alemu is founder and Managing Director of soleRebels, the world's fastest-growing African footwear brand and the only Fair Trade-certified footwear company in the world. Growing up in a poor suburb of Addis Ababa, Bethlehem decided that there was only one way to defeat poverty – use local craftsmanship to make products that can compete in the global marketplace. She decided on footwear and today 70,000 pairs of shoes leave her factory every year. soleRebels has been expanding rapidly and today exports to no fewer than 45 countries and is targeting 50 stand alone soleRebels retail stores across the United States by 2018 and 500 worldwide by 2022.
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Bethlehem Tilahun Alemu, founder and Managing Director of soleRebels (Ethiopia)
- Bethlehem Tilahun Alemu is founder and Managing Director of soleRebels, the world's fastest-growing African footwear brand and the only Fair Trade-certified footwear company in the world. Growing up in a poor suburb of Addis Ababa, Bethlehem decided that there was only one way to defeat poverty – use local craftsmanship to make products that can compete in the global marketplace. She decided on footwear and today 70,000 pairs of shoes leave her factory every year. soleRebels has been expanding rapidly and today exports to no fewer than 45 countries and is targeting 50 stand alone soleRebels retail stores across the United States by 2018 and 500 worldwide by 2022.
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Bethlehem Tilahun Alemu is founder and Managing Director of soleRebels (Ethiopia)
- Bethlehem Tilahun Alemu is founder and Managing Director of soleRebels, the world's fastest-growing African footwear brand and the only Fair Trade-certified footwear company in the world. Growing up in a poor suburb of Addis Ababa, Bethlehem decided that there was only one way to defeat poverty – use local craftsmanship to make products that can compete in the global marketplace. She decided on footwear and today 70,000 pairs of shoes leave her factory every year. soleRebels has been expanding rapidly and today exports to no fewer than 45 countries and is targeting 50 stand alone soleRebels retail stores across the United States by 2018 and 500 worldwide by 2022.
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Bethlehem Tilahun Alemu, founder and Managing Director of soleRebels (Ethiopia)
- Bethlehem Tilahun Alemu is founder and Managing Director of soleRebels, the world's fastest-growing African footwear brand and the only Fair Trade-certified footwear company in the world. Growing up in a poor suburb of Addis Ababa, Bethlehem decided that there was only one way to defeat poverty – use local craftsmanship to make products that can compete in the global marketplace. She decided on footwear and today 70,000 pairs of shoes leave her factory every year. soleRebels has been expanding rapidly and today exports to no fewer than 45 countries and is targeting 50 stand alone soleRebels retail stores across the United States by 2018 and 500 worldwide by 2022.
Read moreWatch this fascinating interview with Bethlehem Tilahun Alemu, founder and ceo of soleRebels, as she talks about how she has led her Ethiopian business to become the fastest growing African shoe brand, now taking the world by storm.
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- Bethlehem Tilahun Alemu is founder and Managing Director of soleRebels, the world's fastest-growing African footwear brand and the only Fair Trade-certified footwear company in the world. Growing up in a poor suburb of Addis Ababa, Bethlehem decided that there was only one way to defeat poverty – use local craftsmanship to make products that can compete in the global marketplace. She decided on footwear and today 70,000 pairs of shoes leave her factory every year. soleRebels has been expanding rapidly and today exports to no fewer than 45 countries and is targeting 50 stand alone soleRebels retail stores across the United States by 2018 and 500 worldwide by 2022.
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Bethlehem Tilahun Alemu, the pioneering and enterprising creator of the inspirational SoleRebels ethical footwear brand, and Republic of Leather, her business venture that puts Ethiopia’s handcrafted leatherwear and accessories on the global map, believes the future of a truly sustainable specialty coffee market can be found in coffee’s birthplace, her native Ethiopia. After more than a decade of building SoleRebels into a global footwear and leather goods brand that combines traditional Ethiopian craftsmanship and materials with fresh new designs while also paying top dollar throughout the supply chain, Alemu late last year launched an equally ambitious new coffee venture called Garden of Coffee.
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Bethlehem Tilahun Alemu, founder and Managing Director of soleRebels (Ethiopia)
- Bethlehem Tilahun Alemu is founder and Managing Director of soleRebels, the world's fastest-growing African footwear brand and the only Fair Trade-certified footwear company in the world. Growing up in a poor suburb of Addis Ababa, Bethlehem decided that there was only one way to defeat poverty – use local craftsmanship to make products that can compete in the global marketplace. She decided on footwear and today 70,000 pairs of shoes leave her factory every year. soleRebels has been expanding rapidly and today exports to no fewer than 45 countries and is targeting 50 stand alone soleRebels retail stores across the United States by 2018 and 500 worldwide by 2022.
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- Bethlehem Tilahun Alemu is founder and Managing Director of soleRebels, the world's fastest-growing African footwear brand and the only Fair Trade-certified footwear company in the world. Growing up in a poor suburb of Addis Ababa, Bethlehem decided that there was only one way to defeat poverty – use local craftsmanship to make products that can compete in the global marketplace. She decided on footwear and today 70,000 pairs of shoes leave her factory every year. soleRebels has been expanding rapidly and today exports to no fewer than 45 countries and is targeting 50 stand alone soleRebels retail stores across the United States by 2018 and 500 worldwide by 2022.
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Bethlehem Tilahun Alemu, founder and Managing Director of soleRebels
- Bethlehem Tilahun Alemu is founder and Managing Director of soleRebels, the world's fastest-growing African footwear brand and the only Fair Trade-certified footwear company in the world. Growing up in a poor suburb of Addis Ababa, Bethlehem decided that there was only one way to defeat poverty – use local craftsmanship to make products that can compete in the global marketplace. She decided on footwear and today 70,000 pairs of shoes leave her factory every year. soleRebels has been expanding rapidly and today exports to no fewer than 45 countries and is targeting 50 stand alone soleRebels retail stores across the United States by 2018 and 500 worldwide by 2022.
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Bethlehem Tilahun Alemu, founder of soleRebels and Republic of Leather
- Bethlehem Tilahun Alemu is founder and Managing Director of soleRebels, the world's fastest-growing African footwear brand and the only Fair Trade-certified footwear company in the world. Growing up in a poor suburb of Addis Ababa, Bethlehem decided that there was only one way to defeat poverty – use local craftsmanship to make products that can compete in the global marketplace. She decided on footwear and today 70,000 pairs of shoes leave her factory every year. soleRebels has been expanding rapidly and has 18 stores around the world, including in Silicon Valley (USA), Japan, Singapore, Austria, Greece, Spain and Switzerland, along with an aggressive e-commerce marketing strategy. It expects to open another 50 to 60 stores in next 18 to 36 months. In 2015, Bethlehem launched an new venture, Republic of Leather, offering bespoke, hand crafted leather wear and accessories.
Read morePublished on Jul 19, 2016 --- Gathering leaders from business, civil society, Government, the UN and academia, the UN Global Compact Leaders Summit highlighted how the newly adopted Sustainable Development Goals (SDGs) provide a tremendous market opportunity for business and other stakeholders to innovate, invest and collaborate to create a more sustainable future for all. In this video is Bethlehem Tilahun Alemu the Founder and Executive Director of soleRebels.
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Bethlehem Tilahun Alemu, founder and Managing Director of soleRebels (Ethiopia)
- Bethlehem Tilahun Alemu is founder and Managing Director of soleRebels, the world's fastest-growing African footwear brand and the only Fair Trade-certified footwear company in the world. Growing up in a poor suburb of Addis Ababa, Bethlehem decided that there was only one way to defeat poverty – use local craftsmanship to make products that can compete in the global marketplace. She decided on footwear and today 70,000 pairs of shoes leave her factory every year. soleRebels has been expanding rapidly and today exports to no fewer than 45 countries and is targeting 50 stand alone soleRebels retail stores across the United States by 2018 and 500 worldwide by 2022.
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Bethlehem Tilahun Alemu, founder of soleRebels
Ethiopian entrepreneur Bethlehem Tilahun Alemu addressed the 2016 UN Global Compact Leaders Summit at the United Nations headquarters in New York last month, invited to speak in a session aimed at highlighting those global game-changers who have demonstrated their ability to change mindsets.
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