Working from home

The Covid-19 pandemic has changed many things in our lives, but one of the interesting trends to emerge in business is that of home working. As everyone from CEOs of big companies through to startup founders have had to get used to running their businesses from their homes - and actually make this new way of doing things work for them. The reality check has been surprising for many people - they now realize that great work can be done from any location and it does not require an expensive office space in a prime location to get things done. It’s quite the opposite in fact, and this is where the trend is now entrenching itself in business thinking. Working from home can achieve the same, often better results. How? By empowering people with the choice to be in their life-enhancing environment, by cutting wasteful commuting time, by eliminating unnecessary meetings, and allowing for personal time-management. Now that everyone has experienced this new normal in working environments, attitudes have changed, there is now no stigma related to choosing to work from home. This could be good news for women entrepreneurs who are building businesses that need to fit in with their other life commitments. It is also good news for their employees who want to work for a company that understands the need for flexibility, at the same time empowering them to perform at their best, even if they are working from home.