In her new book Lifestyle Entrepreneurship, Evelyn Ivy gives a CPA’s perspective on why having money in the bank does not necessarily mean that all is well with your business, or that you are on the way to financial freedom. “Lifestyle Entrepreneurship” explains how to plan and build a business, and how through the use of a variety of accounting processes and metrics, you can make the correct financial decisions to attain your dream of financial freedom.
No one goes into business with the intention of making a loss. However, as the statistics have shown, many would-be entrepreneurs have set out with what they believed to be a great idea, but were ultimately unsuccessful. Often, this is simply due to a lack of research and a failure to get the business plan and strategy right. “Lifestyle Entrepreneurship: A CPA’s perspective” intends to teach you how to create and sustain a lifestyle business by understanding the finances of your business. It outlines the financial considerations and calculations to perform when looking to take your idea from inception to your desired outcome.
Being a lifestyle entrepreneur is about more than simply running your own business to provide an income that frees you from having to work for someone else. The goal of a true lifestyle entrepreneur is to create a business with enough assets so that at some point it can continue to provide an income and the desired lifestyle without the need for the entrepreneur to work within the business any longer.
“Here at LifestyleCPA we believe that running a successful and valuable business can be done while living a desirable lifestyle.”
- Evelyn Ivy
About Evelyn
Based in Springfield, Illinois, author Evelyn Ivy is herself a lifestyle entrepreneur. She is a Certified Public Accountant, a Certified Valuation Analyst, MBA and the Founder of LifestyleCPA specializing in helping entrepreneurs to achieve financial freedom.
Visit website www.lifestylecpa.com
Why LoA loves it….
This is a really useful book for entrepreneurs who need to assess the viability of a business in terms of cost and potential earnings before they actually startup. It is also useful for small business owners who want to maintain and understand their own financial records rather than using the services of a book keeper or an accountant. This can be a helpful guide for those startup entrepreneurs to get their financial house in order before they launch, avoiding financial trouble further down the road. “Lifestyle Entrepreneurship” gives some useful tips, advice and methodologies to help startups to get better in control of their finances from the outset. --- Melanie Hawken, founder and editor-in-chief of Lionesses of Africa