Don't restrict yourself to 'typical' startup industries....

"I set up a business in the waste manufacturing industry, which is not a common type of business sector that women choose to venture into. Women should be courageous to start their businesses in a broader and more competitive range of sectors."

- Lorna Rutto is a Kenyan eco-preneur, and the inspiring founder of EcoPost, a social enterprise created in response to the need to find alternative waste management solutions to Kenya's huge plastic waste problem. In 2009 she founded her company, which collects plastic waste and manufactures commercially viable, highly durable, and importantly environmentally friendly fencing posts, used widely across Kenya. In 2011, Lorna was recognised by the prestigious Cartier Women's Initiative Awards as their laureate for sub-Saharan Africa.

Read Lorna's full LoA Profile here.