Take care of yourself....
"Take care of yourself, your health, and your relationships so that you don't lose yourself in the maze of start-up. Take the power - be responsive to the clients as you need them: be the best you can. Do not waste their time with false promises. Have a plan, just in case - for example a financial back-up for when things go wrong, as they likely will. Have structures in place and most of all, be passionate."
- Fidelis Wanjiku is the founder of Round Square Marketing Limited in Kenya, a company that offers marketing solutions to clients focused on three areas: Strategy, Campaigns and Creative solutions. Fidelis is an experienced mobiliser for both campaigns and products - from resources to aggregating trade products. She holds the rights for the Global Women's Summits in Kenya and is passionate about promoting trade and women's empowerment.