Startup Story
Éssita Viagem is the founder and General Director of Ellen ESV SCC Lda (Mozambique), is an experienced entrepreneur and is part of the Top 25 multilevel marketing leaders in the South African company Inuka fragrances (South Africa). The company Ellen ESV is dedicated to accounting, taxation, financial consultancy, and financial education training services in the Mozambican market. It was created in 2017, having been restructured and becoming Ellen ESV SCC, Lda in 2021 and currently employs 11 people, of which 6 are women. She has more than 13 years of experience in the financial area and 9 years as an intern assistant at Eduardo Mondlane University.
Éssita Viagem é a fundadora e Directora Geral da Ellen ESV SCC Lda (Moçambique), é uma empreendedora experiente e faz parte das Top 25 líderes de marketing multinível na empresa sul-africana Inuka fragrances (África do Sul).
A empresa Ellen ESV dedica-se aos serviços de contabilidade, fiscalidade, consultoria financeira e treinamento em educação financeira no mercado moçambicano. Foi criada em 2017, tendo se reestruturado e passado a Ellen ESV SCC, Lda em 2021 e emprega actualmente 11 pessoas, das quais 6 mulheres.
Tem experiência de mais de 13 anos na área financeira e de 9 anos como assistente estagiária na universidade Eduardo Mondlane.
LoA spoke to founder Éssita Viagem about her passion for helping people with their financial management and education, and her vision for the future of her business.
What does your company do?
Provision of services for:
Accounting
Financial consultancy
Taxation and
Financial education training
Representation of clients through virtual offices
Prestação de serviços de:
Contabilidade
Consultoria financeira
Fiscalidade e
Treinamentos em educação financeira
Representação de clientes através de escritórios virtuais
“The future vision I have for Ellen ESV is for it to be a reference company in the areas in which it operates and to help many people achieve financial independence, especially women who have suffered financial violence and deprivation of their dreams.”
“Knowing that I help people and companies organize their finances and financial area is a great source of pride.”
What inspired you to start your company?
The desire to be able to help people control their money, providing them with knowledge about financial education and, in addition, providing support in company management because in a world of emerging entrepreneurship, entrepreneurs care little about financial issues.
A vontade de poder ajudar as pessoas a controlarem o seu dinheiro, munindo lhes de conhecimentos sobre educação financeira e para além disso, proporcionar acompanhamento na gestão das empresas pois num mundo de empreendedorismo emergente, os empresários pouco se preocupam com questões financeiras.
Why should anyone use your service or product?
We awaken the manager that exists in each person.
We represent our client (providing address, office, and administrative services)
We provide quality and excellence services.
We provide accounting services at the client's premises, when necessary.
We advise our clients on an ongoing basis.
Despertamos o gestor que existe em cada pessoa;
Representamos o nosso cliente (disponibilizando o endereço, escritório e serviços administrativos)
Prestamos serviços de qualidade e excelência
Prestamos os serviços de contabilidade nas instalações do cliente, quando necessário
Assessoramos nossos clientes de forma contínua
Tell us a little about your team:
We are a dynamic team, made up of 11 workers, mostly young people, 5 men and 5 women. I feel honoured to have a young and dedicated team like mine, who happily share tasks and create a functional system to make tasks more flexible.
Nós somos uma equipa dinâmica, composta por 11 trabalhadores, maioritariamente jovens dos quais 5 homens e 5 mulheres. Sinto-me honrada por ter uma equipa jovem e dedicada como a minha, que partilha com alegria as tarefas e cria um sistema funcional para flexibilizar as tarefas.
Share a little about your entrepreneurial journey. And do you come from an entrepreneurial background?
I come from a family of entrepreneurs. My mother has been producing vegetables to sell at markets since I was 1 month old. When I was 10 years old, she took me to sell at her stall in the central market in the city of Beira, as a way to help bring more money to our family. My father encouraged me to study in the financial field, forcing me to give up a higher education course in language teaching in order to study accounting and finance.
After graduating from college with a degree in accounting and finance, my entrepreneurial streak began to take hold and I started doing small businesses selling clothing imported from the USA and China. However, in 2017 I decided to create the company Ellen Consultoria, which only provided accounting and consultancy services, but in parallel with that I registered for a multilevel marketing business in a South African cosmetics company, definitively reactivating my entrepreneurial side.
In 2018, I created a company in the restaurant and seafood sector (Mercearia Sabores do Mar) which grew, but unfortunately did not survive Covid19. Given this, in 2021 I decided to restructure my business, starting by bringing a new vision to Ellen ESV and stabilizing myself in the multilevel business.
Eu venho de uma família de empreendedores. A minha mãe produz hortícolas para vender aos mercados desde que eu tinha 1 mês de vida. Aos meus 10 anos de idade, ela levava-me para vender na sua banca no mercado central da cidade da Beira, como uma forma de ajudar a trazer mais dinheiro para a nossa família. Meu pai, impulsionava-me a estudar na área financeira, tendo obrigando-me a desistir de um curso superior em ensino de línguas para poder estudar contabilidade e finanças. Após a conclusão da faculdade em contabilidade e finanças, a minha veia empreendedora começou a falar mais alto e fui fazendo pequenos negócios de venda de roupa importada dos EUA e china. Entretanto, em 2017 decidi criar a empresa Ellen Consultoria, que prestava serviços de contabilidade e consultoria somente, mas paralelamente a isso registei-me num negócio de marketing multinível em uma empresa de cosméticos sul-africana, reactivando definitivamente o meu lado empreendedor.
Em 2018, criei uma empresa na área de restauração e marisqueira (Mercearia sabores do Mar) que teve o seu crescimento, mas infelizmente não resistiu a covid19. Diante disso, em 2021 decidi reestruturar os meus negócios, começando por trazer uma nova visão para Ellen ESV e estabilizando-me no negócio na área do multinível.
What are your future plans and aspirations for your company?
The future vision I have for Ellen ESV is for it to be a reference company in the areas in which it operates and to help many people achieve financial independence, especially women who have suffered financial violence and deprivation of their dreams. I hope people associate Ellen ESV with Healthy Finance.
A visão futura que tenho da Ellen ESV é que seja uma empresa de referência nas áreas que actua e que ajude muitas pessoas a alcançarem a independência financeira, principalmente as mulheres que têem sofrido violência financeira e privação dos seus sonhos.
Eu espero que as pessoas associem Ellen ESV a Finanças saudáveis.
“What gives me most satisfaction is to be a reference in the lives of many people by not only providing services or selling products, but by knowing that I inspire them to achieve their goals.”
What gives you the most satisfaction being an entrepreneur?
Knowing that I help people and companies organize their finances and financial area is a great source of pride. To be a reference in the lives of many people by not only providing services or selling products but by knowing that I inspire them to achieve their goals.
Saber que ajudo pessoas e empresas a organizarem as suas finanças e área financeira é um grande orgulho. Ser referência na vida de muitas pessoas por não só prestar serviços ou vender produtos mas por saber que inspiro-lhes a alcançarem seus objectivos.
What's the biggest piece of advice you can give to other women looking to start-up?
My advice is for women to advance in these businesses, even if the value of the investment is not complete. We must go after our dreams, plan how we intend to create this business, and think about the competitive advantage that we will bring to the market, only then will we be able to achieve our objectives.
Meu conselho é que as mulheres avancem nesses negócios, mesmo que o valor do investimento não esteja completo. Devemos ir atrás dos nossos sonhos, planear como pretendemos criar esse negócio e pensar no diferencial competitivo que iremos trazer ao mercado, só assim é que poderemos alcançar nossos objectivos.
Contact or follow Ellen ESV SCC Lda:
Email: eviagem11@gmail.com
Website: http://www.ellenesv.co.mz
Facebook: http://www.facebook.com/ellen.esv
Instagram: http://www.instagram.com/ellen.esv/
Why LoA loves it…
When you have financial independence you can take control of your life direction and work towards achieving your dreams and aspirations. For Éssita Salmina Viagem, helping others to achieve financial independence is her driving force. Her business is making a real impact by providing practical advice and education in financial management and helping people to better manage their lives and their businesses. — Melanie Hawken, founder & ceo, Lionesses of Africa