The next generation of young women entrepreneurs need great role-models

During my recent visit to Maputo, Mozambique, I had the opportunity to chat to young aspirant women entrepreneurs at one of our Young Lioness Lean In events. One topic kept coming up in conversation - the need for accessible role models. And I use the word ‘accessible’ intentionally, because the main comment from these young women was that they needed to be inspired by other young women like themselves who had achieved entrepreneurial success. Research tells us that access to role models we can relate to as women is critically important. And for young aspirant women entrepreneurs that is certainly the case. That’s why at Lionesses of Africa, we are seeking out and publishing the stories of young women who are making a great success of their entrepreneurial journeys. These young role models are truly inspirational to the generations who are following in their footsteps.

Have yourself an inspired entrepreneurial day! - Melanie