Today, I am back in Johannesburg to host one of my favourite Lioness Lean In sessions for women entrepreneurs in this great city, and there is no doubting the enthusiasm and vibrancy of the community here. What I also love about these sessions is the number of connections made, and the amount of business that is done during the networking. It’s always interesting to see and hear women pitching their businesses to one another, and that’s one of the reasons we introduced a Ladies Who Launch feature into our regular Lioness Lean In event programmes. It provides the perfect opportunity for women business owners who are launching a new product, business or service to pitch to a highly receptive audience of fellow entrepreneurs, all in 1 minute. Now that might not seem a lot of time to get your message across, but as is often the case, you have very little time under normal circumstances to make an impression, so 1 minute should be more than enough time to pitch yourself and your business to a prospective client. The question is, are you pitch ready when the opportunity strikes and to make it count?
Have yourself an inspired entrepreneurial day! - Melanie