If there’s one thing I have learned over the years as an entrepreneur it’s that to succeed in business we have to excite others in the products we create, the services we offer, and the solutions to key challenges that we find. It’s the same when we have a new idea for a business or a new offering to our customers. If we can’t excite people about our ideas, then often they remain just that, ideas on paper. That’s why it has been interesting to see the women entrepreneurs from the Lionesses of Africa network in action, pitching at our Start-up Night! Africa events in key global cities. The ones who get results are those that most excite investors and potential partners in the audience. They turn their passion for what they do into pitches that resonate, that fire up the imagination. It’s worth spending quality time on getting your own pitch techniques perfected, so that when you have a new business idea to launch, you are ready to win over those customers and investors.
Have yourself an inspired entrepreneurial day! - Melanie