Video source: KTN News Kenya
Tabitha Karanja talks about the importance of empowering women and allowing them to play a key role in growing the economy in their country.
Tabitha Karanja is founder and CEO of Keroche Breweries. She is one of Kenya's leading entrepreneurs, a remarkable trailblazer and an example of a woman made good against all the odds. Tabitha chose to venture where none before her had dared. She took on an 87-year-old business monopoly and entered an industry with a deeply entrenched male gender stereotype. Tabitha broke the mould to become Kenya’s first home-grown beer and alcoholic drink manufacturer. Today, her company's state-of-the-art production facility is targeting 20% of the Kenyan market.
For her enormous contribution in liberalizing the liqour market in Kenya, Tabitha was honored by President Mwai Kibaki in 2010 with a most significant Kenyan accolade - the Moran of the Order of the Burning Spear (M.B.S.) Award.