Find your unique space....
"there are business basics that should guide you in deciding to do a business, such as, start a business that is unique and not solving a problem the same way another business is, it will be difficult to break into a crowded market place even if you are very passionate about that business sector."
- Ntombenhle Khathwane is the founder of AfroBotanics in South Africa, a company passionately redefining the beauty narrative to say there isn’t, and can never be, one standard of beauty and each person must strive to embrace and show off that which makes them different. Five years ago Khathwane decided to start manufacturing hair-care products to specifically treat African hair – using natural botanical extracts from indigenous plants such as aloe vera. Today her range of 10 products can be found across the hundreds of retail stores of Game, Clicks and Pick n Pay.