by Damaris Nyabuti

For the past week, schools and other learning institutions have remained shutdown, several countries have gone on lockdown-closing their borders indefinitely, businesses are working from home, events and gatherings have been made illegal and thus cancelled and soon so many other establishments will be forced into closure. All of this will have a detrimental impact on the economy. Hence, until this quarantine period is over, businesses globally must be aware of how to correctly market their goods and services.